Real photos create a real difference

Posted on Thursday, November 20th, 2008 at 1:46 pm

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Today’s Family is a dream client insofar as they are committed to producing fabulous resources that celebrate the joy of childhood. Insisting that every photograph feature only their children and caregivers, the look wishart has been able to create for Today’s Family is without equal. How refreshing it is to be able to create a multitude of materials without having to risk seeing the very same stock image appearing in resources for other agencies and organizations. This sentiment isn’t a selfish designer instinct; it’s one shared by the client because it gives them a real opportunity to communicate their uniqueness precisely and without compromise.

AGENCY: wishart
WEBSITE: www.wishart.net
CREATIVE DIRECTOR AND ART DIRECTOR: John VanDuzer
PHOTOGRAPHY: Daniel Banko

CLIENT: Today’s Family
WEBSITE: www.todaysfamily.ca
WRITER: Brenda Ferguson

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