Studies show…

Posted on Friday, August 16th, 2013 at 12:15 pm

wishart has a disproportionate number of really bright clients, and Jim McKay, an environmental waste management activist is definitely amongst the brightest of the bunch. Which is to say that it didn’t surprise me in the least to read this simple but thought-provoking message when last night he changed his email footer to read: “Studies show trees live longer when they’re not cut down.”

And the obvious follow-up was included below: “Please do not print this email unless you really need to.”

Brilliant. Whether Jim came up with this or not, to him goes the glory. Love it.

(And, hey, don’t print this blog post. Share it, but don’t print it).

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